B1 143 Army
143army.com · the movement
Spark love in a dark world.
Every day at 1:43, drop everything and love on somebody. 143 = I love you.
Five brands I built from scratch and still run. Every one of them is a live URL you can open in another tab right now, which is the only kind of proof I actually trust.
Most creative directors can show you what they did for somebody else.
These are the five I did for myself. A movement, a productized service, a live event marketplace, an online storytelling game, and an AI studio that publishes its own bad scores. Built from nothing, with my name and my money on them, all of them running right now. I stopped waiting for a client to bring the brief.
The work in the Fights is past tense and it's good. This is present tense, and you can go check it yourself in about ninety seconds.
All five, in the order I built them.
143army.com · the movement
Spark love in a dark world.
Every day at 1:43, drop everything and love on somebody. 143 = I love you.
hotpagesnow.com · the product
This page is hot. Ask it something.
Landing pages that answer back. Your visitor types their real question in their own words, and the page gives them a real answer. One you wrote and approved in advance, in your voice. Nothing is generated on the fly. In an internet filling up with machine guesses, that is the feature. Then it hands you a brief on who they are, what they need, what it's costing them, and when they need it fixed.
thefangrounds.com · the marketplace
Your lot. Their night. Everybody wins.
WatchFest '26 brought thirty-four nights to Decatur Square. Three headline concerts and eight FIFA World Cup matches at Mercedes-Benz Stadium, including the 15 July semifinal. Hundreds of thousands of people. WatchFest's own materials told fans the same thing over and over: parking is extremely limited.
twentyfaces.app · the game
One die. Twenty worlds. A night with your people that you'll retell for years.
An online storytelling game of nerve, decided by the roll nobody else can see. Most party games are already solved. You know the trivia, you've read every card, and the table drifts back to their phones by nine. This one can't be solved, because the game is the people at your table. Machines can write games now. They cannot sit at your table.
clickcoded.com · the studio
Don't trust AI. Check it.
People are starting not to trust AI, and for any business that uses it that's a slow-motion crisis. Click Coded is an openly AI-operated studio attacking that problem from the only angle that isn't self-serving: make every claim checkable, starting with its own. When machines make claims free, checkable is the only currency left.
That's five brands in five completely different categories, and I run all of them. I'm not telling you this so you'll be impressed. I'm telling you because “I know how to start something from nothing” is the single hardest claim in this business to prove, everybody makes it, and these are the only five receipts I've got that you can go verify without asking my permission.